Recommended retail prices for every Najah Chemist product — based on ingredient value, Jamaica market standards, and what similar products are already selling for.
Retail Price = 2.5x – 4x your wholesale cost. Use 2.5x for competitive entry-level pricing, 3x for standard retail, and 4x+ for premium or niche brand positioning. Your ingredients justify your price — here's what that means for each product.
| Product | Size | Recommended Retail (JMD) | USD Equiv | Key Active | Why This Price | What Others Charge |
|---|---|---|---|---|---|---|
| AHA Toner | 4oz | J$1,500–J$2,000 | ~$10–$13 | Glycolic Acid | AHA toners are active skincare — the acid actives justify premium pricing over basic toners | Similar AHA toners sell for $12–$20 USD internationally |
| Rose Toner | 4oz | J$1,500 | ~$10 | Rose Hydrosol, Aloe Vera | Gentle daily toner — accessible price point drives repeat purchase | Basic toners sell for $8–$15 USD in the Caribbean market |
| Turmeric Facial Cleanser | 4oz | J$1,800–J$2,000 | ~$12–$13 | Turmeric, Niacinamide | Active ingredients and brightening claims support mid-high pricing | Comparable cleansers from Jamaican brands sell J$1,500–J$2,500 |
| Face Moisturizer | 2oz | J$2,000–J$2,200 | ~$13–$14 | Hyaluronic Acid | Hyaluronic acid is globally recognised — ingredient name alone commands premium | HA moisturisers retail $15–$35 USD internationally |
| Turmeric Face Scrub | 2oz | J$1,300–J$1,500 | ~$8–$10 | Turmeric, Sugar | Physical exfoliants are mid-tier — weekly use product supports repeat sales | Face scrubs sell J$1,200–J$2,000 in Jamaica |
| Turmeric Face Mask | 2oz | J$1,300–J$1,500 | ~$8–$10 | Turmeric, Kaolin | Masks are perceived as treatment products — position as a weekly ritual | Comparable masks sell J$1,200–J$2,000 locally |
| Brightening Body Scrub | 4oz | J$1,800–J$2,000 | ~$12–$13 | Kojic Acid, Sugar | Kojic Acid elevates this above a standard scrub — brightening claim supports premium | Active body scrubs sell J$1,500–J$2,500 in Jamaica |
| Brightening Body Butter | 4oz | J$1,800–J$2,200 | ~$12–$14 | Kojic Acid, Turmeric Oil | Active-based body butter commands higher price than standard body butter | Premium body butters sell J$1,500–J$2,500 locally |
| Body Scrub | 4oz | J$1,500+ | ~$10+ | Exfoliating Blend | Standard body scrub — price up with premium packaging and branding | Standard scrubs sell J$1,200–J$1,800 in Jamaica |
| Body Butter | 4oz | J$1,500+ | ~$10+ | Shea Butter, Vitamin E | Classic nourishing butter — premium packaging justifies higher pricing | Body butters sell J$1,200–J$2,000 locally |
| Strong Lightening Cream | 3oz | J$3,500 | ~$23 | Snow White, Kojic Acid | High-performance lightening actives command premium — strong results justify high price | Comparable lightening creams sell J$2,500–J$5,000 in Jamaica |
| Dark Spot Corrector | 2oz | J$2,500–J$3,000 | ~$16–$19 | Kojic Acid, Alpha Arbutin | Targeted treatment with clinically recognised actives — premium positioning | Similar serums sell $18–$45 USD internationally |
| Spot Remover | 2oz | J$2,500–J$3,000 | ~$16–$19 | Kojic Acid, Lactic Acid | Targeted spot treatment — same premium tier as dark spot corrector | Spot treatments sell J$2,000–J$3,500 locally |
| Papaya Serum | 2oz | J$2,000–J$2,500 | ~$13–$16 | Papaya Oil, Vitamin E | Oil-based brightening serum — premium oil serums sell well in Jamaica | Comparable serums sell J$1,800–J$3,000 locally |
| Niacinamide Hyaluronic Serum | 2oz | J$2,500 | ~$16 | Niacinamide, Hyaluronic Acid | Two globally recognised actives in one formula — strong marketing story | Similar serums sell $15–$30 USD internationally |
| Rose Facial Serum | 2oz | J$2,000 | ~$13 | Rose Hip, Geranium | Premium botanical serum — rose ingredients are associated with luxury skincare | Botanical serums sell J$1,800–J$3,000 locally |
| Peeling Oil | 2oz | J$2,000–J$2,500 | ~$13–$16 | AHA Blend | Specialty treatment product — niche positioning supports higher price | Peeling oils sell $15–$25 USD internationally |
| Luxury Body Oil | 2oz | J$2,000–J$2,500 | ~$13–$16 | Botanical Oil Blend | Luxury positioning — price reflects premium feel and ingredient blend | Body oils sell J$1,500–J$3,000 locally |
| Glycolic Acid Toner | 4oz | J$1,800–J$2,500 | ~$12–$16 | Glycolic Acid | AHA toner — active ingredient commands premium over basic toners | AHA toners sell $12–$20 USD internationally |
| Beard Shampoo | 4oz | J$1,500 | ~$10 | Argan Oil, Tea Tree | Men's grooming niche — beard-specific products command premium over regular shampoo | Beard shampoos sell $10–$20 USD internationally |
| Product | Size | Recommended Retail (JMD) | USD Equiv | Key Active | Why This Price | What Others Charge |
|---|---|---|---|---|---|---|
| Turmeric Kojic Soap | 4oz | J$1,200–J$1,500 | ~$8–$10 | Kojic Acid, Turmeric | Most popular brightening soap in Jamaica — high demand, strong repeat purchase | Jamaican kojic soaps sell J$1,000–J$2,000 locally. Internationally $8–$15 USD |
| Turmeric Only Soap | 4oz | J$1,200+ | ~$8+ | Turmeric | Entry brightening soap — price up with premium branding | Basic turmeric soaps sell J$900–J$1,500 locally |
| Salicylic Acid Soap | 4oz | J$1,800+ | ~$12+ | Salicylic Acid, Zinc | Acne-active soap — medical-grade ingredient justifies higher price | Salicylic acid soaps sell $10–$18 USD internationally |
| Glycolic Acid Soap | 4oz | J$1,800+ | ~$12+ | Glycolic Acid | AHA soap — active ingredient commands premium over standard soap | AHA soaps sell $12–$20 USD internationally |
| Vitamin C Soap | 4oz | J$1,800+ | ~$12+ | Vitamin C, Kojic Acid | Vitamin C is globally recognised — strong marketing story supports premium | Vitamin C soaps sell $10–$18 USD internationally |
| Skin Lightening Bar | 4oz | J$1,800+ | ~$12+ | Snow White, Kojic Acid | High-performance lightening — premium positioning | Lightening soaps sell J$1,500–J$2,500 locally |
| Papaya Soap | 4oz | J$1,800+ | ~$12+ | Papaya Extract | Brightening papaya — natural extract positioning | Papaya soaps sell J$1,200–J$2,000 locally |
| Garlic Lavender Soap | 4oz | J$1,200+ | ~$8+ | Garlic Extract, Lavender | Wellness/herbal positioning — niche appeal | Herbal soaps sell J$1,000–J$1,800 locally |
| Product | Size | Recommended Retail (JMD) | USD Equiv | Key Active | Why This Price | What Others Charge |
|---|---|---|---|---|---|---|
| Yoni Foaming Wash | 2oz | J$1,300–J$1,500 | ~$8–$10 | Coco Betaine, Lactic Acid | pH-balanced intimate wash — feminine care is a loyal niche with strong repeat purchase | Yoni washes sell J$1,200–J$2,000 in Jamaica |
| Probiotic Yoni Wash | 4oz | J$2,000–J$3,000 | ~$13–$19 | Probiotics, Boric Acid | Probiotic formulation commands premium — educated buyers pay more | Probiotic intimate washes sell $15–$30 USD internationally |
| Yoni Steam Herbs | per pack | J$900–J$1,200 | ~$6–$8 | Herbal Blend | Herbal wellness product — price per session | Steam herb packs sell J$800–J$1,500 locally |
| Yoni Pops Capsules | per 5 | J$1,800–J$2,000 | ~$12–$13 | Herbal Blend | Capsule format with strong repeat purchase | Yoni capsules sell J$1,500–J$2,500 locally |
| Yoni Anti-Itch Cream | 2oz | J$1,800–J$2,500 | ~$12–$16 | Active Blend | Targeted relief — functional claim supports premium | Intimate creams sell J$1,500–J$2,500 locally |
| Yoni Bar Soap | 4oz | J$1,300–J$1,500 | ~$8–$10 | pH-Balanced Formula | Intimate bar soap — gentle positioning | Yoni soaps sell J$1,000–J$1,800 locally |
| Yoni Brightening Scrub | 4oz | J$1,600–J$2,000 | ~$10–$13 | Kojic Acid, Sugar | Brightening intimate scrub — active ingredient supports mid-premium pricing | Similar scrubs sell J$1,400–J$2,200 locally |
| Boric Acid Capsules | per 7 | J$1,000 | ~$6 | Boric Acid | Functional wellness product | Boric acid capsules sell J$900–J$1,500 locally |
| VagiMist | 2oz | J$1,500 | ~$10 | Herbal Mist Blend | Intimate freshness spray — daily use product | Intimate mists sell J$1,200–J$2,000 locally |
| Yoni Oil | 2oz | J$1,700–J$2,000 | ~$11–$13 | Botanical Oil Blend | Premium intimate oil | Yoni oils sell J$1,500–J$2,500 locally |
| Product | Size | Recommended Retail (JMD) | USD Equiv | Key Active | Why This Price | What Others Charge |
|---|---|---|---|---|---|---|
| Beard Oil | 2oz | J$1,800–J$2,000 | ~$12–$13 | Argan Oil, Castor Oil | Men's grooming is growing fast in Jamaica with almost no local private label competition | Beard oils sell $12–$25 USD internationally |
| Beard Balm | 2oz | J$1,500–J$2,000 | ~$10–$13 | Shea Butter, Essential Oils | Styling and conditioning balm — pairs with beard oil for bundle pricing | Beard balms sell $10–$20 USD internationally |
| Ryfle Wash | 2oz | J$1,500 | ~$10 | Herbal Blend, Tea Tree | Men's intimate wash — almost no local competition | Men's intimate washes sell $10–$18 USD internationally |
| Hair Butter | 4oz | J$1,500–J$2,000 | ~$10–$13 | Shea Butter, Castor Oil | Natural hair butter — strong demand in natural hair community | Hair butters sell J$1,500–J$2,500 locally |
| Hair Mist | 4oz | J$1,500–J$2,000 | ~$10–$13 | Rose Water, Aloe Vera | Daily hydration mist — accessible price for repeat purchase | Hair mists sell J$1,200–J$2,000 locally |
| Ayurvedic Hair Growth Oil | 2oz | J$2,000 | ~$13 | Amla, Hibiscus, Castor Oil | Premium Ayurvedic positioning — herb-infused oil commands higher price | Ayurvedic hair oils sell $15–$30 USD internationally |
Your products are ready. Your pricing guide is in hand. Time to build your brand.